Options Media Pvt. Ltd., started in the year 2005 as an integrated media house with a vision to create strong brands with innovative marketing strategies to tap the niche segment. The company comprises of three divisions, namely, Publication, Television and Events.
Options Media has its head office in Chennai and offices in all key advertising markets across India. The Team consists of seasoned professionals in their various departments such as marketing, editorial, creative, operations, etc.
Options Media branched out into the publication space in the year 2006 with the launch of their flagship brand CLUB CLASS to cater to the elite club members in Chennai. The following year, the division launched the second publication, JFW (Just for Women) to cater to the sensibilities of the progressive women of South India. In the year 2011, Options Media launched an exclusive food magazine called A la Carte in Chennai.
The television division comprises of two distinct modules – Advertisement Aggregation (marketing of ad inventory of various channels to the national market) and Production of television based shows such as musical shows and award functions. Options Television is also into marketing of television shows, which are produced in-house or otherwise.
Options live is the events division of Options Media Group and is specialized in conceptualizing, producing and executing corporate and ground events. Some of its recent events such as 'Non-Stop Masti' with comedy king Kapil Sharma and 'Yo Yo Honey Singh - Live in Chennai' were runaway hits, which evoked the kind of response that Chennai had never seen before.